Tag: Get Paid to Be YOU

12 Ways To Get Paid To Be You – Even During A Crisis or Recession

Alrighty my friend, these are some seriously uncertain, scary and confusing times. 

If you’re struggling in your business, you no longer have a business or you are freaking out – I got you covered (as much as I can at least).

I’ve got 12 ways to get paid to be you.

Click play below to listen or read on for the full episode in blog format!

As I attempt to deal with all the feels, keep my head straight, and focus on solutions versus panic, momentum versus fear, I had to do something to help.

I know that in times of crisis, opportunities abound.

As things suddenly come to an abrupt halt, other things can be started immediately.

So I did the research, did a lot of thinking, and drew on everything I knew to be true, as well as some unknowns – because let’s face it we don’t have the answers right now.

I’ve put together this blog post guide that includes:

  • The Key Industries that Survive and Thrive in a Recession
  • How to Make Opportunities Out of Despair
  • The Two Best Methods to Earn Revenue Regardless of What’s Going On In The World!
  • Twelve Ways to Get Paid to Be You and Earn Multiple Revenue Streams
  • Exceptionally Handy Resources to Help You Even Further

Let’s begin!

The Key Industries that Survive and Thrive in a Recession

We are heading for a recession, one that’s perhaps bigger than the 2008 one. So it got me curious, as to which industries survive and even thrive in a recession.

I dug around, did some research and reading and chose my top picks.

#1. Healthcare Industry

With Covid-19 officially causing a global pandemic, our health and wellbeing are now top of mind.

However, no matter what happens in the short-term, people still need their medications and necessary products to stay healthy.

So this is one industry that will survive and even thrive when times are incredibly tough.

What’s more, as scientists search and test potential vaccines, more funding and resources will be thrown at the healthcare industry to make this happen as fast as possible.

#2. Education Industry

This is one industry that will never slow down. Kids and adults still need to learn, and even if schools and Universities shut as they are, online learning continues to grow.

According to Research and Market forecasts to $325 Billion by 2025- which is triple the growth and during a recession, while jobs may be lost, our hunger for education grows. 

The same applies to leading-learners, entrepreneurs and freelancers who are constantly upskilling.

The future of work will favour those people who use their many professional skills, life experiences and human skills to stay ahead of the curve and remain relevant.

Read more:

The Future of Work is Learning

11 Benefits of Learning Something New

#3. FMCG industry

This stands for Fast Moving Consumer Goods and was one of the first industries I worked in with a major Haircare Brand.

In this case, I’m talking about household and personal goods like detergent, toothpaste, toilet paper (note the panic buying with Covid-19) skincare, haircare, etc.

These are basic necessities we always want or that make us feel good.  Even during a crisis or recession, these products are in demand.

#4. Coaching and Counselling

While these are two very different things, I’m putting them together as they both are methods people value throughout their life, and especially in hard or uncertain times.

Coaches you are needed more than ever – whether you’re a business coach, life coach, relationship coach, sports performance coach, or anxiety coach.

Counsellors are critical for our mental health and even more so right now when people are dealing with panic, anxiety, fear, depression, grief, and shock.

#5. Financial Advisory

With stock markets crumbling and livelihoods being shattered, people need to turn to advisors and experts to help them manage their loss, look for opportunities and regain perspective.

Will your stock portfolio survive, should you invest in stocks at rock bottom prices, will your property price go down or hold steady?

While you can do your own investigations, and educate yourself as much as possible, turning to trusted financial advisors is key.

How to Make Opportunities Out of Despair

Depending on the work you do or business you have, you may have found that in the space of two weeks things are rocking for you, or you’re revenue has completely dried up.

If you think about remote working, right now tools and services like Zoom (remote video conferencing), Loom (online screen sharing) Slack and MS Teams (virtual team comms and project management) are thriving.

They’re making it possible to help the millions of people forced to work from home to stay calm and carry on.

With conferences and events being cancelled every second, Live Streaming Services to replace the physical event are now in demand.

Virtual assistants, marketing consultants and change management specialists will be, or should be capitalising this unique situation to create offers and solutions to help people get results now.

If you’re in the tourism, entertainment or event industry you’re likely feeling crushed.

I totally get it….my AirBnB cancellations on my city apartment are coming in thick and fast and I’m considering my options.

My fave airline in the world, Air New Zealand, like many other travel companies, are laying off staff, reducing flight capacity by 80% and seeing their stocks (which I invested in recently) plummet.

Yet, I see fast thinking business owners coming up with solutions like:

  • prepaying for dinner tables, accommodation or flights to redeem in the future at discounted prices
  • offering up accommodation to people who want to self-isolate but are stuck in the country
  • changing AirBnB accommodation to house government officials and healthcare workers
  • cafes and restaurants switching to takeaways or delivery to those self-isolating
  • virtual cooking parties by chefs and nutritionists to ensure you make use of your supplies at home and preparing lots of meals to freeze to make life easier – and make the process fun
  • running virtual concerts online that you can be part of in your own home
  • live virtual dance parties daily to simply have fun and stay connected

Choosing the Right Right Revenue Streams for Extra Income

Ok, so what can you learn from these examples I’ve shared and you likely have seen for yourself?The Freedom Plan Book

I’d like to share an excerpt from my bestselling book The Freedom Plan, Chapter 6 Choosing the Right Revenue Streams for Financial Freedom.

Note: I’ve updated parts of it to be super relevant to the current situation we’re all facing.

It seems most pertinent to help you right now in this time of crisis and extreme uncertainty as it’s focused on how to get paid to be you, starting right now.

For simplicity’s sake, I like to break revenue streams down into two methods. 

  1. Selling yourself, your services or products. 
  2. Selling other people’s stuff. 

You need to decide which of those suits you best right now and is most possible, or you can combine them both. 

While right now you might need immediate income, the end goal is not to be self-employed, it’s to run a business. 

I make this differentiation, as most people start their business trading time for money, and years after, are often stuck still doing that. 

Within twelve to twenty-four months, you ultimately want to choose one that is not tied to you, your energy or your activity. 

Method #1 is Selling Yourself 

I’m not talking about anything dodgy here!

This is where you sell your knowledge and skills. It is one of the most natural ways to build a business that you love. 

You start by packaging your sweetspot – what you’re good at, what you enjoy doing, what is meaningful to you and what people will pay you for, then marketing and selling it. 

You can do this via social media, blogging, live videos, media opportunities, podcasts, interviews, engaging your email list or advertising.

Do whatever it takes to get the word out with free content and education people value, that includes a call to action to take up your offer or services. 

Nine Ways to Monetise Yourself

Here are examples of revenue streams I have that you can consider. Some take longer to create and produce obviously, as well as know-how and tech knowledge.

But others you’re able to produce very quickly, and then work on the others by learning the skills or hiring someone who is already great at it to help you:

#1. Online courses

You have something to teach, you have gifts unique to you, you have knowledge that is valuable to others (even if you really don’t think what you do or know is that special – it is).

Right now you can presell then run a LIVE course to help people. How?

I teach the four-step method in my Launch Your Damn Course Acceleratorbut in short:

  1. Know who you want to serve, who needs your help most and has a problem that you can solve
  2. Whip up a simple landing page on your website, via an optin form on your email provider or
  3. Using Podia (my fave course platform), that focuses on the problem and how you can solve it
  4. Hire someone on Fiverr.com or Upwork.com to do the tech, design or copywriting side if you need to – don’t get stuck doing stuff you hate.
  5. Focus the copywriting on that page on how you will help them solve it, a basic structure of what you’ll teach, and the results that you will help them get.
  6. Ask them to prepay upfront – so you know you’re offer is one that they actually want
  7. Then deliver them MASSIVE amounts of value as you teach it live, or record each module/ lesson weekly over the space of the next 7 | 10 | 30 | 60 | 90 days – proven to be most useful for learning.

#2. Digital products 

Love writing, short on time and think you can whip up a digital product like an eBook, short video, audio, or workbook that your ideal customer will value?

Great, snap to it. Same principles as for an online course apply. You can again sell it on Podia. They let you sell courses, digital products and memberships in one place. Boom!

You can make your ebook 5 pages or 100 – doesn’t matter so long as it’s damn useful and teaches someone even just ONE thing that helps them a lot.

You can make your video training the same, short and powerful at 5 minutes, or up to 20 minutes with more info and examples, methods or concepts.

Already produced a webinar, epic resource, blog post or video? Great -now repurpose it into a digital product and sell it pronto. Then market it!

#3. Books 

I’m talking about writing a bestselling (or just bloody great) book that will set you up as a leading learner, thought leader or authority.

So yes it might take longer than a few days to produce, but as you’re writing it, you can turn part of your content into #2 above right?

Create and produce as you go.

I’ve seen excellent books written in 30 days, self-published to Amazon and beyond, and turned into six-figure revenue streams, with more books being added.

Anything is possible.

Plus well-written books establish your credibility, thought leadership and authority. They open peoples’ hearts and minds, and open doors for you.

From here you can create courses, digital products, and do some of the following too:

#4. Coaching/ consulting* 

This one is self-explanatory and the quickest and easiest path to some extra income, and making an impact in people’s lives.

Back yourself, and apply yourself to help people in need through coaching, mentoring, advising or consulting.

Look for the most demanding problem people are experiencing right now, do an asset audit of yourself – knowledge, skills, experience, resources, networks – and create an offer you can stand behind.

Set up packages of 3-10 sessions so you work with people over a period of time and make a difference – you don’t want to do one-off sessions here.

Attract your ideal clients and help them over the long run, as well as providing you with consistent monthly income.

#5. Group coaching/ training* 

What’s better than helping one person or business at a time? Helping lots.

Group coaching, mentoring or training allows you to work with a one-to-many model and scale your time and energy.

You can easily shift to this after one-to-one as you start to understand your customers needs and challenges and realise while they are unique people, their problems aren’t.

Connect people together, answer their questions and solve their collective challenges and see how much progress and momentum they can all have while supporting and learning from you and each other.

#6. Workshops/ events* – online and offline

I love designing and running events.

You can create an event for a half-day, full-day, weekend or even extend to a retreat over a week or more.

At these events or workshops, share and show more in-depth information and methods, teach more and help people transform and get great results.

  • If you’re a web designer run an in-person or online workshop to Launch a website in a weekend.
  • If you’re a developer teach people to Learn to create an app in 24 hours.
  • If you’re a guitar teacher, host an online event to Learn how to play a beginner song in 3 hours.

#7. Services* 

I’m talking done for your services like web design, SEO, transcription, graphic design, copywriting etc.

If you have these particular niche skills, create these services and get them out there – hustle, partner, advertise, reach out – whatever it takes to get in front of people who need what you have to offer.

#8. Speaking* 

Ok so right now most events and conferences are being cancelled, but this is temporary. And many are shifting to live streaming events online.

If you have speaking prowess or are currently honing your skills, it’s never too early to start pitching yourself to speak and get paid or to speak and make an offer from the stage for your product, course etc.

Start with being on a virtual summit and share your knowledge in an interview, and offer a freebie as your call to action to build your email list and make offers from then on as you build trust and rapport.

#9. Memberships

Right now people are craving connection. Memberships and clubs give people a chance to connect, to learn and to make friendships, find business besties and swap skills and experiences.

People come for the education but stay for the community.

I have clients and students who have memberships who are getting flooded with new clients right now, so are you in the right industry, with the ability to pull together a value-added membership offering?

I value my Launch Club members as much as they value me, as well as the communities I create through my live course experiences with group coaching and virtual coworking sessions.

In these memberships, you get clear on what results you want members to get, then reverse engineer what you need to do, like:

  • Teach what you know so they can learn and apply their new skills
  • Bring on experts to teach what you don’t know but would be valuable
  • Offer virtual coaching and co-working sessions each week or month
  • Create and share resources, templates and workbooks to add to what you teach
  • Do Live Q&As
  • Create a member directory or matching/ accountability option

Keep it simple yet highly valuable, charge an appropriate monthly price for this value, and start enrolling new members, and receiving recurring monthly income.

I’ve seen memberships at $10 a month like Find What Feels Good with Adriene Mishler who teaches yoga, to several hundred dollars a month for elite level business coaching.

*Typically these activities will see you trading time for money but do allow you to get immediate income. 

I’m the perfect example of all of the above. I’ve built up to nine revenues in my own business over the years, and as a result now, I don’t feel exposed because I am not reliant on just one of them.

Thanks to my courses, books and memberships, affiliates and more I’m in a good place, and there are millions of other people doing the same.

With that in mind…


Method #2 is Selling Other People’s Stuff 

Many people are not fond of being in the limelight or building a business around them and some aren’t actually suited for it.

(Note: In Chapter 4 of my Freedom Plan book I speak to several free and paid assessments and profiling tools I love to help you understand who you are and what your superpowers are.)

In large part, your values and desires will reveal this to you. 

The great news is there are plenty of ways to build profitable businesses that don’t need you to be at the forefront, doing all the work. 

That’s because there are plenty of other people and companies out there with great products and services that you can promote, distribute and resell to build a lucrative freedom business. 

In fact, this can be a highly profitable model, with a very low setup cost because most of the work is being done for you in terms of the actual product and their business systems and support.

You’ll end up with residual or passive revenue streams that often help you put some or all of your business on autopilot, but it will take more time than some of the above options.

#10. Become a distributor

You can instantly join a consumer distribution network (also known as network marketing) of existing products you like.

Here you act more as a franchisor and coach and train teams to work with you to grow their own independent business.

This is a great example of a leveraged business where the more people you help set up initially to grow, the more you will earn passively over time.

I’ve added this into my revenue stream this year and am helping people to set up their business and earn $10K a month in the next 6-12 months.

It falls perfectly into my business development skills, coaching, and training, plus it helps that I love their products, use them everyday, and have gotten great results from them.

Interested? Let’s have a chat.

#11. Become an affiliate for both physical and digital products or services

It’s likely you already recommend apps, tools, software, courses or products you love to your friends, peers, and customers.

So what about earning a living from doing that?

Find out if they have an affiliate program, join it and earn commissions each time someone signs up.

This can be really lucrative over time, if you believe in your product, do great in-depth and helpful reviews or video tutorials and have an audience or platform to share this with.

The best thing is you receive recurring revenue each month, for as long as those affiliate links remain live.

Handy Examples:

My Review of Podia – The Best Course Platform to Create and Sell Courses – I switched all my courses over to Podia late last year, love their platform and recommend it to my students.

This video overview and blog post I did helps people find Podia and try it for myself and earns me commissions to cover the monthly cost of using it myself and some.

Thrive Architect – Your Must-Have Website Tool Builder – same with this video review I did when first getting started using this amazing WordPress plugin.

Despite not fully knowing all the functions of it, I was so damn excited to finally be able to produce a professional website home page, sales pages and landing pages with Thrive Architect I couldn’t wait to show people its features.

When people find it through my blog or YouTube and find it valuable, they sign using my link and I earn revenue. Just wait until I use and review Thrive Themes too – it’s just come out and looks epic.

I digress…bit excited over here.

#12. Set up and run an eCommerce site to sell physical products

Again this isn’t an instant income earner and takes time and investment upfront, but you can sell from your Facebook page, Shopify, Amazon, and Etsy to name a few.

That said I ran a live course called Earn $3K in 3 Months in 2018 to test this, and did in fact, with no prior experience, manage to source a product from china, sell it on Amazon and Shopify and make $3K in revenue (not profit to be clear) in 90 days.

My students did pretty damn well too!

Yes, you will need to educate yourself and learn skills as you go, as well as reinvest your profits initially, but as it grows, you’ll continue to receive a recurring income from it and then the skies the limit.

Helpful Hint: Consider selling products in the industries I shared above that tend to thrive no matter what (although no industry is bullet-proof).


Final Thoughts and Helpful Resources

I appreciate there’s a lot to take in here, and it may feel overwhelming or seem daunting.

I suggest you start with what you have, look at what’s worked for you in the past, is currently working and what you’d like to do – and go back to revisit this post to look at opportunities that stand out.

Also keep an eye on what is trending right now, that you may just be able to offer help with, and is a potential opportunity you can capitalise on during these uncertain times.

For further reading, I found these three articles to be very helpful:

And finally, below is my free eBook that will help you further figure out your sweetspot and what you can do right now, to get paid to be you!

Stay strong. Stay open-minded. Be adaptable. Be resilient.

Natalie xo

 

 

​Download my Get Paid to Be YOU Audio and Bonus 9 Step Guide. You'll learn how to combine your knowledge, skills and passions into multiple income streams that amplify your purpose, impact and profit.

2019 Annual Review: 19 Things I did and did not do!

It’s almost the end of 2019, and before we dive into a new decade, I wanted to share my 2019 Annual Review with you, where I highlight my epic fails, lessons learned and all the awesome things that came out of this year.

This process of reflection is something I highly recommend BEFORE you dive into your 2020 goals.

Why? Because in order to know what will work for you in 2020 you need to first understand the why, what and how of everything you did, didn’t do and who you became this year.

Luckily for me, I captured my goals and intentions for 2019 in the very first episode of the Untapped Podcast where I shared 19 Things I Will and Will Not Do in 2019.

I also did it as two separate vlogs on my YouTube channel if you prefer to watch my entertaining videos.

And for the first time ever since putting it out, I have just looked back at these.

And I’m not gonna lie, it’s not pretty.

I think I pretty much missed almost everything and there’s a very good reason for that – because I never reviewed them!

So let me run through these quickly, and then give you a recap of what actually happened this year. And why it’s totally fine with me that I missed so many of these 19 things.

I also reveal to you what really happened this year, I think you’ll probably have a pretty decent understanding.

And I have a lot of compassion for myself in this moment as to why so many of these got missed, and even reading them now, I must admit, what the heck was I thinking?

In this episode you’ll learn

  • Why reflecting on your year can help you envision what you want for the next year
  • What worked and what didn’t work for me in 2019
  • Why it’s okay to not achieve every single one of your goals
  • How to plan your ideal 2020

If you prefer to read the full review, then here it is!

How did I actually fair on the 9 things I opted NOT to do in 2019?

1. I will not sign up to any more newsletters or opt ins.

I actually have to say that this was pretty much on target as for the first half of the year, I didn’t. And then as the year went on, I found a few people worthy of my email and reading time.

I also continued to unsubscribe ruthlessly from lists I had been added to without my permission or were not adding value to my learning.

Top Tip: Only sign up for something that is absolutely useful and going to move the needle on learning for your business or your personal growth.

2. I will not check my email every day.

I literally want to snort out loud, what a joke. If anything, I think I did more email checking in 2019 than ever.

In fact, I’ve been quite frustrated at my lack of ability to disconnect from my phone.

It’s become such an extension of my hand and such a trigger to just flip through the apps, particularly email but just flip through stuff as if I’m achieving something when I’m usually not.

I mean, I’m pretty specific about what I’m doing on my phone, but it’s gotten out of control.

So  not checking email everyday – that didn’t happen.

Lesson Learned: Put the damn phone away and use an app like Freedom to limit when you check your email, Internet and any other platforms you frequent too much.

Also tune in to the very end of my podcast episode where I reveal the ONE game changer I’m introducing next year to put an end to much of this.

3. I will not sign up for any webinars.

I did really well on this and believe I signed up for three in total and attended part of one.

But on the whole, if I registered I did it to watch people’s sales funnels and how they created the flow from the registration as well as follow up.

The ones that I did sign up for were quite useful.

Full disclosure: I had forgotten that that was one of my goals!

4. I will not buy any more online courses.

I did awesome on this until the last four weeks, when I intentionally bought courses on topics I want to master in 2020 and beyond.

One of these was during the Black Friday sales (total bargain) and the other ones came pretty much in the last four weeks in November, when I specifically enrolled in courses on SEO, Facebook Advertising and solidifying your offer and funnel.

I then put them ALL into Asana under learning, and have earmarked all seven of them to go through over the next 30 days.

In January I’m going to absolutely blitz and go through these courses and upskill like crazy and implement and test so that I can then transfer that knowledge to you.

So that felt really good.

I must admit I did pretty much stick on course with this goal (pun intended)

Amusing moment: This one was a bit ridiculous looking back on it now since I’m an educator and I’m a prolific lover and advocate of launching courses and supporting people who launch courses.

I’m especially excited about the SEO course through Shane Melaugh who was actually a guest on UNTAPPED earlier this year!

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What’s the best way to build a thriving online business? According to @shane.melaugh, CEO and co-founder of @thrivethemes, there are three key ingredients. At first glance, they seem deceptively simple, and in many ways they are. You need to have a great offer You need traffic to your website You need a website that converts Yet actually focusing on them and implementing them is where most entrepreneurs fall down. This has been something Shane has tapped into from the get go, helping and teaching entrepreneurs how to do these 3 things well. In fact he’s done what so many entrepreneurs do, which is to create a solution to a problem they’re having, since no one else seems to be doing it well. Often our biggest frustrations are the best source of a new product or service idea. Not that you’re your own ideal customer, but typically, and once you validate your assumptions, many other people are often having the same struggle or problem too, and want it solved. To tune into the full interview with Shane on this week’s episode of Untapped, head to 👉 NatalieSisson.com/040 👈 or the link 🔗 in my bio! You’ll learn how to grow your business online and why it’s better to be stumbling forward than to be sitting paralysed. #NatalieSisson #podcast🎧 #untappedpodcast #getpaidtobeyou #futureofwork #podcastlove #podcasthost #learnsomethingnew #workfromhomeonline #freedomsquad #entrepreneurlife #onlinelearning #workingfromanywhere #freedomplan #getpaidtobeyou #laptoplifestyleliving #futureofwork #successfulminds #successprinciples #successformula #workfromhomeonline #entreprenuerlife #wifiandadream #ownyour24 #startuptips #learnsomethingnew #learningbenefits

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5. I will not fall victim to the comparison game.

Again, shocker.

I wrote here:

“I will not. This one’s gonna be tough, as 2018 I fell into a hole of comparison and it was not pretty.”

I must admit it was better this year, and that was in huge part thanks to you and my community for believing in me and all the beautiful feedback I’ve received, that has absolutely restored my faith in everything that I do.

So even though I still had imposter syndrome, I definitely was doing a lot less comparing.

Lesson Learned: This is something that I think we constantly need to work on because fear, comparison and imposter syndrome will never leave your side as you continue to stretch and challenge yourself to grow.

6. I will not spend more than one hour a day on social media.

Again, laughable.

However, I think the main culprit for my social media time spent has been Instagram and I have been putting in a lot of effort this year to understand that better to get better engagement.

Given I’ve made sales from Instagram and gained new clients, new community members and even new friends from it, that time I’ve put in as been pretty well invested.

Facebook I dropped off for most of the year for ethical reasons, and only near the end of this year did I start reengaging with my friends and community. I don’t think I was alone.

From what I’ve read there’s been a general drop off in engagement and activity across the board. Next year I’m strategically upping my game on this platform.

For LinkedIn, it’s been sporadic.

YouTube started off well at the beginning of the year but videos were the hardest thing to keep off with my almost full time role, triathlon training and other business.

But, I’ve got big plans for next year because I’ve missed it making them – plus my channel and engagement continues to grow without me doing anything (and I want to get that CAN$2K in Google Adsense revenue I recently found, into my bank and then make more of that in 2020!).

And then outside of that, I hired a lovely lady Kaila to do my Pinterest so I don’t do anything on there. But she’s doing a great job in driving more traffic and getting more engagement.

So I certainly do not spend a lot of time on social media and it’s quite specific, but it was a heck of a lot more than hour a day.

Fact: The stats on your phone for screen-time and your computer just don’t lie. Look at how much time you’re spending and radically reduce this for your own benefit!

7. I will not buy any coffees.

I am unsure where this came from.

I think I’d been reading a Dr. Libby book at the start of the year, which was about how, especially as a woman, going without coffee for a month was a fantastic way to reset your system and give your parasympathetic nervous system a rest, reduce your stress levels and anxiety and improve your skin etc.

I also knew I’d probably be starting an experiment in a job, and that as a business development person in that role, I wouldn’t actually be buying the coffees – the company would!

Which, in effect, did actually happen quite a lot.

I didn’t buy as many of my own coffees. We also had a coffee machine at work and you could make barista quality coffees.

But you simply can’t NOT buy coffees in New Zealand.

It is the land of amazing coffee and there’s a cafe every 50m that sells great coffee.

So that one was interesting and not my smartest move. And I think a few people commented on the blog post about that one saying, “Are you sure?”

I did, however, reduce my coffee consumption for the first three months of the year.

Lesson Learned: There’s a theme here that a lot of these goals and intentions I set at the start of the year fizzled out in the first three or so months because if you don’t come back and regularly revisit them you forget them!

And if you don’t have an action plan and reflection process like we do in LifePilot, you won’t achieve them or make them a reality.

I should know this.

If you haven’t yet, make sure to sign up for my Plan Your Ideal Freedom Year workshop! Life Pilot is included in this mini course, and this will make coming up with and staying on top of your goals super easy.

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What does a napkin, an envelope, and a road trip have to do with planning your ideal freedom year? Last week, I took a road trip with Josh and the pups to Taupo, which is an absolutely amazing place to relax, take in some nature, and be able to do our Life Pilot Seasonal Dreaming session. We spent a weekend dreaming and scheming about our life and what goals we have for the next 3 months, 12 months and 3 years! Remember the napkin and envelope I mentioned at the beginning? This is where they come in. When we decided to start planning, I just grabbed an envelope and pen and started writing down Josh and I’s goals for health, impact, and all the other categories included in our Life Pilot system. When I had finished writing our relationship goals, I had run out of room on the envelope. So, I grabbed a napkin and finished out our year goals for 2020. What’s the point of all this? The point is that taking a road trip might be the perfect way for you to clear your mind and just focus on reflecting on your past year and dreaming up all the things you want to accomplish in the next. In this week’s episode of Untapped, I give you some questions to answer that will help you think about what went well and what you hope will never happen again so that you can be able to see what it is you really want and need to do in 2020. I also talk about my annual Plan Your Ideal Freedom Year live workshop, which is even better this year! This is a 2 hour live workshop you don’t want to miss because I’ll help you map out your 2020 goals live. Plus, you’ll get access to this workshop as a mini course for a whole entire year AND I’m including the Life Pilot methodology, so really, you’re getting two awesome life planning tools in one! There’s also another special reason for you to sign up. For this year’s Plan Your Ideal Freedom Year workshop, I’ll be donating 50% of revenue to Hand Across the Water, which is a charity I’ll actually be cycling for next year in Thailand. If you’re ready to enter 2020 with crystal clear sight, then head over to 👉NatalieSisson.com/workshop👈 or the link 🔗 in my bio!

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8. I will not hide behind any preconceived identity.

I didn’t hide behind any preconceived identity this year.

But in many ways, I changed my own preconceived identity about who I was by getting a job for four days a week and cramming my business into a day a week.

And then realizing as the year went on that my business was getting more successful and I couldn’t possibly try and just squish that into one day per week.

I definitely have been very raw and unfiltered and completely me as much as possible, especially with my friends and my relationships and my family.

I don’t know if I did enough of that with my community, which is something that I really want to work on in 2020.

I have to say, as a completely vulnerable moment here, that I just don’t do that enough because frankly, most things kind of go great in life because that’s what how I show up in the world.

That’s how I see life.

That’s how I view life.

That’s how I go out intentionally into the world.

And life kind of loves me back.

And we have this beautiful symbiotic relationship where usually good stuff is happening.

I’ve also been blessed to have a awesome family upbringing – not perfect, but really good in the scheme of things.

So, yeah, I often find that I am just me and I love life.

And I always see opportunities and goodness and I’m grateful for things all the freaking time.

So I don’t know how I can be much more vulnerable because stuff is usually going really well.

But, I was very clear this year on being very raw about my burnout, which was an epic moment of realization and massive learning.

Listen to: 5 Ways to Spot Burn Out Before it Bites You in the Ass

I’ve shared quite a lot this year about the trials and tribulations behind juggling all this work, taking on too much, getting burnt out, triathlon ups and downs, getting my ass kicked with training, having the dream home and then selling the dream home, and finding another lovely home.

A lot of things actually that went on this year that I think I put out there.

I’d love to hear from you if you feel that I was sharing enough of that because that would be really useful feedback for me.

9. I will not launch any more courses.

And that was 100% completely true up until September when I felt inspired to produce the Launch Your Damn Course Accelerator.

And I’m so freaking glad that I did, my friend, because that went incredibly well.

That was when I totally fell in love with my business again – when I realized I launch courses super well.

So well in fact, I ended up running not one, but three cohorts over the space of four months

And they were epic, and the people were amazing, and they launched their damn courses, and they made money, and they grew their lists, and they built their confidence up.

And it absolutely inspired me to carry on and do more of that in 2020.

So I’m really happy that I didn’t do anything until September.

I think I kept that creativity within my business building and then it was time to pounce and strike, which I did, and I’m super grateful for that.

So more of that to come in 2020 and very strategically!

So now, let’s go into things that I said I would do in 2019.

1. I will focus on deep work sessions.

At the time that I wrote this, I had been reading Cal Newport’s Deep Work: Rules for Focused Success in a Distracted World.

I only read two thirds of it, but I was so inspired that I was like, yes, absolutely will do more deep work.

Deep work is essentially when you book in about two to three hours a day, at least, where you just lose track of time.

You switch off all distractions, and you focus in on one thing.

And it’s something that apparently we have become incredibly poor at doing.

We can’t not have 17 different distractions going on browsers, open music, on videos on people around all that sort of stuff.

Cal says we’ve lost the art of just being able to focus on one thing, and when you do, you actually become so much more effective and do really powerful important work.

You get to think more deeply.

To expand your mind you put your best work forward.

Book Review: “Deep Work: Rules for Focused Success in a Distracted World” by Cal Newport

I’m going to give myself a five out of 10 on that because there were many pockets of time I think I did a pretty damn good job of this.

Then there was a point midway through the year and later when I was constantly busy in my mind and in the huge work load I’d taken on, which led to my burn out.

By that stage, I was definitely not doing deep work.

I was doing just way too much work.

2. I will meditate daily.

I meditated almost every single day of January, continued on solidly in February and March and regularly through until May – so I did pretty well.

Then for whatever reason, probably over winter, things being a bit colder, more work on my plate and less ‘time’, I slackened off for around one to two months where I was doing it more intermittently.

Then I picked it up again around August and was pretty damn decent with it.

And right through until this last month around when the final Launch Your Damn Course cohort started and I got a little bit burnt out…up until then I was really enjoying meditating and getting a lot of benefits from it.

Read or listen to:  Meditation is the key to everything.

In the last month however, I have not been able to keep up with it that regularly – big work targets, competing in my first Half Ironman, selling our house, buying a house and moving house – all pretty MASSIVE things.

Yet ironically, making time for meditation during all this would have been hugely beneficial.

That said I’m very proud as this was the best year for me meditating

But, it is probably my best year for meditating regularly.

Top Tip: Use the Insights Timer app to enjoy guided meditations and meditation courses right from your phone.

My stats on this app say I’ve done 200 days of meditation this year, which is freaking awesome!

I have so much more that I can learn about this and understand and implement and master.

And I definitely felt like it was more fun for me this year.

It was particularly useful around my time of burnout, as I listened to and used a meditation course specifically related to easing stress and anxiety that made a huge difference in my life.

3. I will write down three things I’m grateful for each day.

I didn’t write it down, however I said it almost every single day.

Josh and I would say our three things to each other when we first woke up in bed or before we went to sleep.

We often did this too during our weekly Life Pilot reflection.

And actually, most of my gratitude started happening when I was doing triathlon training, especially when I was out on like an hour run, or I was in the swimming pool for 40 minutes.

I actually started doing more than just three gratitudes and then I’d start sending gratitude to my friends and peers and people around the world.

It’d be neat to know if anybody kind of picked up on that, if they felt the love and the energy that I was sending them.

4. I will read every day.

You know, this should have really been a more specific goal because technically I have read every day.

I read a blog post. I read an email. I’ve read Newsroom Pro almost every single day, which is a great daily source of news in New Zealand and around the world written by independent journalists.

I’ve read pretty much all of those.

And then five days a week, I have read several books.

I’ve also listened to many audio books while I was out on my triathlon training.

But if I meant I was reading a book every day, that was pretty poor this year.

I’ve done a lot more audiobook reading, which I love.

Watch: The secret weapon to help you read more books in less time

And a big part of that is going to change in 2020, because I share with you how I’m going to read more books, right at the end of my podcast. In fact I’ve already started doing it and it’s going to make a huge difference to my life.

Have you heard? My best-seller, The Freedom Plan, is now on Audible! So no excuses for not reading books in 2020.

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If you’re like the thousands of entrepreneurs that I’ve met and coached, when you first started your business, you did so because you wanted to make a dent in the world. ⁠ ⁠ You wanted to make an impact. You wanted to leave a huge legacy and you certainly wanted to live life on your own terms and be your own boss.⁠ ⁠ Now, the sad reality is that so many entrepreneurs end up with more of a job than a business and the trading time for hours model.⁠ ⁠ That’s not what a business is supposed to be in my world.⁠ ⁠ In my world, you set your own hours and work when you want from where you want and have a profitable recurring income coming in every single day. That way, you can leverage your time, knowledge, and abilities to truly have a business that you love and makes an impact but doesn’t leave you chained to it all the time.⁠ ⁠ This may sound like a pipe dream but it’s actually true if you’re prepared to work with me using the freedom plan framework to create your version of a freedom-based business and lifestyle.⁠ ⁠ That’s why I wrote The Freedom Plan. It’s essentially a guidebook on how to redesign your business to work less, earn more and be free.⁠ ⁠ Don’t have time to read? Well, you’re in luck because The Freedom Plan is now on Audible! Grab a copy from the link 🔗 in my bio 👆👆👆⁠

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5. I will paint once a week.

I don’t think I actually painted at all.

If I did, it’s the one painting that was sitting on the easel all year…but I have a feeling I did that last year.

And this was probably just a real eye opener to me that painting is not something that just comes naturally to me or that I feel inclined to go out and do.

I think it’s one of those things that feels like something that I should want to do, and I absolutely know it’ll be beneficial for me, but I made zero effort or intention to make it happen.

And I’m kind of disappointed about that.

But I’m also okay with it because this year has been immense and it wasn’t a priority.

6. I will write every week on my personal blog no matter how brief.

I kind of thought I failed at this epically.

Until I realized I actually have written on my blog every single week, because I have edited the podcast posts that Ria or myself have written up.

But, I certainly did not get into the habit of writing.

And I did not write blogs very often at all.

And again, that is being rectified in 2020.

But I’ve got a big ass game plan and I’m also going full time (well 4 days a week) into my business, which will help.

So this goals is going to be implemented!

7. I will join at least one mastermind and 2019.

That didn’t happen.

I did however, create my own mastermind of sorts called the Thrive Board.

It’s a bunch of local women entrepreneurs (four or five of us), and it was actually incredibly hard to get us together once a month for dinner.

Way harder than I thought.

I had a really good, honest, open conversation with the women at one point and they were all like, yeah, this shouldn’t be so hard.

But I absolutely love the time that we’ve spent together throughout the year. And we’re carrying that on.

In that sense, this mastermind of sorts was kind of my board of advisors and friends so that has been fantastic but not regular enough.

I didn’t join any other mastermind but excitingly, I have joined one for 2020.

I did my due diligence, jumped on calls with people I admired who had paid masterminds, did all the research and joined Hilary Rushford’s mastermind.

I’m really excited.

And I’m also going to be starting my own mastermind later in 2020. So that feels really good.

And interestingly, I forgot that I had that as one of my things to do so glad that it’s been a little bit late, but better than never.

8. I will podcast weekly.

I’m going to give myself a big fat tick for that and give myself a 9.9 out of 10.

Because apart from last week, I haven’t missed a single week.

And I think doing my first half Ironman and moving house was a pretty good reason to miss it!

So I’m giving myself some slack.

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Over the years, I've learned so many lessons from starting a podcast.⁠ ⁠ When I started one back in 2014, I didn't expect just how much joy it would bring me and how much value it would add to my life.⁠ ⁠ So, in honor of #InternationalPodcastDay, I wanted to share some of the lessons starting a podcast has taught me.⁠ ⁠ Now, some people might say that there are too many podcasts out there and the medium is oversaturated, but guess what?⁠ ⁠ People have been saying the same exact thing since when I started my first podcast back in 2014!⁠ ⁠ There might be a ton of podcasts out there, but that shouldn't discourage you from sharing your unique voice with people who truly need to hear what you have to say.⁠ ⁠ Starting a podcast has given me so many amazing opportunities to chat with guests who intrigue and fascinate me. These guests are often doing really neat things, some of which I'd love to do and some which I'd never do but still admire.⁠ ⁠ Another thing I love about podcasts is the versatility of them. The quality of podcasts has gone through the roof within the last few years alone, and some have whole production crews and hefty budgets behind them. Whereas I like to keep mine advert free by paying for my podcast by myself.⁠ ⁠ Speaking of which, if you're a fan of the Untapped show where I teach you how to unlock your potential and get paid to be you, then show some love by becoming a supporter at 👉 NatalieSisson.com/Love 👈⁠ ⁠ So, what are my 3 lessons from starting a podcast?⁠ ⁠ 1. Podcasts are amazing tools where you can learn and develop⁠ 2. Podcasts can force you to become more disciplined and consistent⁠ 3. Podcasts are great business tools⁠ ⁠ This week’s episode of Untapped dives in deeper into each of these lessons, so make sure to tune in when it goes live on Wednesday!⁠ My latest IGTV also touches on these three lessons, so check it out to learn more. ⁠ Happy International Podcast Day to all of you who have supported me from my very first podcast, to those of you who have recently tuned in to an episode of Untapped, and of course to my fellow podcasters out there who share the same passion for this craft⁠.

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I do LOVE podcasting.

I love how my UNTAPPED podcast has grown.

I’m loving the feedback that I’m getting from people.

And in particular, in the last probably four or five episodes, I’ve upped my game about the quality of people coming on, how I’ve interviewed them, and I have been getting that feedback from you.

So thank you. Really glad it’s resonating.

I already have some awesome guests lined up for next year.

And I think big guests too, but even though big names are great, what’s more important is that I’ll have people come on that I’m really excited about.

So let me just check the stats for this entire year.

This year, my friends, we have had 1264 episodes short of 100,000 downloads.

So thank you so much.

That is incredible, absolutely incredible.

It’s around 7,500 downloads a month and when I started at the beginning of this year after having a little bit of a break from it and sort of switching over from the other podcast, it was down around at 3-3,500 downloads.

So that is huge.

Thank you so much!

Expect more goodness coming to you in 2020 with more amazing guests.

And if there’s anybody that you would love on this show, please comment below and let me know.

Incidentally, my podcast is also going to be much more strategic. I appreciate it’s called UNTAPPED and that it’s about how to tap into your potential.

And I think there’s a beautiful mix between the mindset piece and then the specific how do you get paid to be you and grow an awesome income and life that you love, with more inspirational interviews merged in with some of the highly practical episodes teaching you the how.

9. I will get a professional qualification or certification in 2019.

I could still hit this actually!

I did actually go through a brilliant course on Coursera by the University of Sydney about the future of work and designing for that.

I did the whole course but I have still have to do my essay part so once it’s written, I will come out with a qualification in that.

So that has lit a fire under my ass to finish that off and get it done this year, which will be really exciting.

So yay. Good for me to review!

10. I will LIVE write a book in 2019.

Ha, that was an absolute epic miss.

And I’m not going to say fail because I just did not have any intention of writing that book.

I think that became pretty clear early on once I got my job and I was doing four days a week.

I was barely able to manage my business in a day a week so writing the book on top of that and training for all triathlons and other various things that I took on this year, there was too much going on.

That was just not going to happen.

However, I love the idea.

You know, I’m going to give myself a nine out of 10 for just having the kudos to even write that.

There is a famous saying of how people often overestimate what they can achieve in a year, but underestimate what they can achieve in a decade (there are variations where some people say on what you can actually achieve in three years).

Either way, it’s very true.

So I am holding back on saying when the next book will be out, but I kind of like the idea of not pressuring that because a book is a very personal thing.

And you have to be 100% willing and ready to write it.

And I’m not meaning you have to have the most amazing idea and that you have to have all the space in the world because you’ll never get it written in.

But it does have to be a gut instinct and a very much a motivational piece from you inside in order for you to turn up and write that.

Then I think you could write it in 30 days or 60 days or 90 days easy.

But you have to really want it.

And I’m not feeling that right now because I haven’t quite got the core of the next message, but it is bubbling away!

Have you done your 2019 Annual Review?

We’re heading into a new decade.

This is exciting and this calls for more celebration.

I think it’s fantastic for you to reflect on the year that you have had, and I’ve been working my way through the lovely Australian Leonie Dawson’s, My Shining Year workbook.

And the first third of that book is the closing ceremony for 2019 before you even get into planning your vision for 2020.

It’s a little in depth, I’m not gonna lie.

This book is like 120 pages and it’s all beautifully illustrated, and there’s lots of fun pictures, etc.

I have to credit Life Pilot as being a massive guiding star for me and Josh this year, and I do have big plans to get Life Pilot out to the world in a much bigger way next year.

I keep getting feedback from people on how valuable it’s been to them, no matter how much they’ve changed it or morphed it or merged it with their other kind of systems and goal setting that they do.

And I do believe it has a unique point of difference in that set and built reflection.

So please do go back over your year.

I would highly encourage you to take my Plan Your Ideal Year Workshop.

It is now an online course for you that you can access anytime, and I take you through this in four steps.

The first one is all about envisioning your perfect year ahead but it also gets you to do some reflection on where you’ve come from so that you know where you want to go.

Because without looking backwards, we can’t possibly see how we’re going to change and do things differently in 2020 and beyond.

I promise that you’ll get a ton out of it and that it’s the best investment for you as we close out 2019.

There will be one more podcast before the end of this year over all the things I’ve learned this year.

This has been one of the most challenging and stretching years I’ve ever had.

I learned the biggest lesson of my life, which is that I am not superwoman.

I have limits, and I need to create more boundaries.

And I certainly need to focus 100% on the things that I want to do and be really committed to those and not say yes to all the other opportunities that are bright and shiny and wonderful.

This year, I was open to doing more of that because it was an experimental year with the job and the business and the triathlon.

And I’m really proud of myself for what I’ve achieved.

As I said, I competed in my first ever Half Iron Man.

And to put this in perspective, in February this year, I did my first sprint triathlon, which was a quarter of the distance of the half Iron Man and I had my ass kicked.

I found it really difficult trying to swim 750 meters, cycle 20 km, and run 5 km.

It felt challenging.

And then strike forward to December 7, 2019 and I did four times that distance and I made it and it took seven hours and 10 minutes.

The longest freakin thing I’ve ever done in my life and I am immensely proud of that.

I have also spoken at many events this year.

I have taken on a four day a week job, grown my business lots, made a decent amount of profit considering I only did a day a week on my business.

We’ve pretty much made almost $200,000 profit on our house and we bought an investment property. So that’s been huge.

I launched the Launch Your Damn Course Accelerator, which was my proudest moment and most amazing learning experience.

So, thank you for reading to the end of this and the one thing that I wanted to reveal because I said I would is what I am going to do in 2020 that I think is going to dramatically changed my life for the better.

1 Thing I Will Do in 2020

I am no longer having my iPhone at the side of my bed.

It is already being put on the shelf in my new walk in wardrobe, which is approximately two and a half meters from my bed.

It sits on a charger there in airplane mode with the beautiful new bedtime alarm that comes on.

That means I’m have to get out of bed to switch off that alarm.

And I’m not going to take the phone back to bed with me in the morning. In fact it’s my cue to go and do yoga or get moving!

But more importantly, every evening, it gives me time to rest, to meditate and to read and to not be connected.

Because I found myself especially for the last six months or so just aimlessly checking apps and checking in on things in the evening for sometimes up to an hour.

What a freakin waste of time of my precious time that I really value.

So that may seem really simple to you.

But if you’re nodding your head, I would encourage you to try it out for all of January.

I am super pumped. I’ve actually already been instigating it.

And it felt so weird the first night.

Then the next night, there I was reading a book, and I slept better.

And this is only like two days into my experiment.

So I know that is going to make a huge difference.

That is just one of many small but hugely significant changes I’m going to make in 2020.

And I’m not going to stack them all in there. I’m going to do one at a time.

I’m super excited to share more of the goals for 2020 and how I can help you make your dreams a reality in the next episode.

I hope you enjoyed and learned at least ONE thing from my 2019 Annual Review.

I frankly cannot believe we’re heading into a new decade, but 2020 has the best ring of all about it.

2020 vision. Let’s get crystal clear baby.

Let’s go after our dreams and make them happen!

Podcast Resources

Take a look back on my first episode of UNTAPPED where I made my list of 19 things I will and will not do in 2019

Check out the Plan Your Ideal Freedom Year course that will help you head into 2020 with crystal clear vision!

Learn more about how Life Pilot can help you to reflect regularly throughout the year

 

​Download my Get Paid to Be YOU Audio and Bonus 9 Step Guide. You'll learn how to combine your knowledge, skills and passions into multiple income streams that amplify your purpose, impact and profit.

How to Grow Profits & Relationships Through Authentic Selling

Do you want to learn how to grow profits and relationships through authentic selling?

Do you struggle to close sales because of your fear of being too ‘sales-y’?

Then let me introduce to Nikki Rausch to step you past all those fears!

Nikki is the Founder and CEO of Sales Maven where she leverages her 25 years of sales experience to help entrepreneurs learn how to sell in an authentic way.

What Nikki shares with us on this episode of UNTAPPED is how to authentically move people through the selling process in a way that builds relationships, creates true connection, and results in more closed deals and long-term clients.

We got to chat about her Selling Staircase, which is essentially a step by step process on how to grow your profits by selling in an authentic and totally not ‘sales-y’ way. 

We also covered some sales techniques and the benefits of one over the other as well as how to recognize and respond to buying signals.

This episode is a must listen if you want to increase your sales and build lasting relationships with your customers/clients.

You’ll walk away from this episode feeling equipped to approach selling with a newfound confidence in moving clients along the selling staircase in a way that feels authentic and aligned with their brand.

Hit the play button below to learn how to grow profits through authentic selling!

In  this episode you’ll learn

  • How to grow profits using the 5 steps of the Selling Staircase
  • How to create a positive first impression that establishes a real connection
  • The difference between using a ‘cat-calling’ and ‘dog-calling’ technique to create curiosity (Spoiler: cats are better than dogs in this instance)
  • Why and how to propose the services that our client needs, not what we think they can afford
  • How to recognize and respond to buying signals

Podcast Resources

Learn more about Nikki and her company Sales Maven
Connect with Nikki on LinkedIn
Sign up for my Plan Your Ideal Freedom Year workshop to map out your 2020 live with me!

​Download my Get Paid to Be YOU Audio and Bonus 9 Step Guide. You'll learn how to combine your knowledge, skills and passions into multiple income streams that amplify your purpose, impact and profit.

5 Ways to Spot Burn Out Before it Bites You in the Ass

Burn out.  It’s the unsung hero of many an entrepreneur’s downfall….and that ain’t a good thing!

Burn out is the secret enemy, that emerges when our need and desire to ‘do it all’ or ‘be perfect’ is taking center stage.

Burn out is something that entrepreneurs in particular need to start paying more attention to, otherwise it will literally come up and bite you in the ass.

What makes entrepreneurs burn out?

In a Harvard Business Review What Makes Entrepreneurs Burn Out article that had researched over 300 entrepreneurs they found the following:

The obsessively passionate entrepreneurs reported feeling that work was more emotionally draining and that working all day required a great deal of effort. They indicated feeling frustrated by their work and even that it was breaking them down. For some entrepreneurs, their burnout caused a constant state of anxiety and stress. We also found that among entrepreneurs with obsessive passion, those with a fixed mindset were even more prone to burnout.

If you found yourself nodding your head at any of those symptoms, or if that resonated with you, please read on and listen into this podcast episode!

My experience of burn out

I first experienced what burnout felt like on my 2013 Suitcase Entrepreneur Book Tour through the US and Canada.

I had been obsessing about this book and its launch for months. I had been doing endless marketing, PR, interviews and community building around it.

I was riding high on all the goodwill and attention because, deep down, I really wanted this book to impact a LOT of people.

It all worked – it became a No #1 Bestseller on Amazon in three categories and to date has sold over 30,000 copies and thousands of audio books.

But, it worked at the detriment of my health in the form of experiencing burnout and having two friends catching it, before it took me down.

Elise and Karley, my dear friends in Vancouver (in the photo below), who helped me on my grand finale book event, realized I was running on empty and simply not slowing down.

They forced me to leave my devices behind, disconnect, and come and join them in the park to eat fish and chips and simply sit and watch the sunset.

That was my saving grace and sparked my road to recovery, I kid you not!

So was my dear friend Cathy Goddard who let me stay in her apartment so I could hide away, do my work but also, finally, rest up.

Strike forward 6 years and I found myself unexpectedly (although had I read the signs it would have been no surprise) feeling burned out.

What does that feel like, you may ask?

Not fun, not fun at all.

You are so lethargic you can’t do anything. Everything takes effort. It hurts to think. You overreact to the smallest things. You’re emotional. You really are good for nothing.

What it requires?

Rest, sleep, more rest and zero responsibility. In fact there are many things you can do to avoid and overcome burn out and ensure that you look after YOU – the most important thing in your world.

In this episode you’ll learn:

  • 5 ways to spot that you’re heading for burnout
  • How the body and mind responds to stress
  • 6 key ways to recover from burnout and heal yourself

Podcast Resources

The Insights Timer Course I refer to: Protect Your Body From Daily Stress – Linda Hall

Kathryn Curzon – my wonderful friend who kindly shared her tips for dealing with burnout

Free Webinar: Your Freedom Plan: The 3 Key Decisions to Work from Anywhere, Doing What You Love, Without the 9-to-5

​Download my Get Paid to Be YOU Audio and Bonus 9 Step Guide. You'll learn how to combine your knowledge, skills and passions into multiple income streams that amplify your purpose, impact and profit.

11 Ways Blogging Can Change Your Life & Earn You a Living 

A lot of you might be wondering… How can blogging change your life?

I’ve got a real treat for you in this episode of Untapped because I’ll be sharing 11 Ways Blogging Can Change Your Life and Earn You a Living!

Eleven years ago, almost to the month, I started my very first blog. 

It was 2008 and I hadn’t long been in Vancouver, Canada, when I figured I wanted a better way than a group email, to share my massive life changes and new journey with my friends and family.

I signed up for a free Bloggr account via Google and started posting. 

Even though I had no idea what I was doing at the time, writing has come pretty easily to me and I enjoy it.

So, it felt natural to turn my creative passion into a possible revenue source, even if I didn’t know how to do that.

I had a fair bit of time on my hands as I’d quit my corporate job in London, taken off to Canada to play World Championship Ultimate Frisbee, and now was figuring out what to do with my life and what my first business could be.

Little did I know this would be a love affair that would continue well past any long term relationships I’ve had to date.

Nor did I know that it would allow me to launch my first and second business, and earn me a full-time income in just a few years!

Today, I’m still blogging – as you can obviously see from this blog post 😉 – and I know that I’ll continue this type of content for years to come.

I hope you learn a lot from this episode, and I hope that these 11 lessons can help you build your very own business just from blogging.

Blogging can be a truly great way to create a thriving online business, so you’ll definitely want to tune in to the full episode for all the details.

In this podcast you’ll learn why:

#1. Starting a blog gives you a purpose

#2. Running a blog makes you more disciplined

#3. Blogging helps you establish a writing habit 

#4. Blogging builds your credibility

#5. A Blog lets you build a community

#6. Blogging gives you a platform 

#7. Blogging makes you a better writer

#8. Blogging lets you make money from affiliate marketing

#9. Blogging helps you monetize your content  

#10. Blogging lets you build a real business

#11. This 3 pronged approach helps you consistently create and publish blog posts

Podcast Resources

Want to know how to create better content faster? Check out what Content Patterns are and how they can help you do just that!

Make sure to sign up for this FREE Webinar on how to work from anywhere doing what you love

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Three Ingredients to a Thriving Online Business

What’s the best way to build a thriving online business?

According to Shane Melaugh, CEO and co-founder of Thrive Themes, there are three key ingredients.

At first glance, they seem deceptively simple, and in many ways they are.

  1. You need to have a great offer
  2. You need traffic to your website
  3. You need a website that converts

Yet actually focusing on them and implementing them is where most entrepreneurs fall down.

This has been something Shane has tapped into from the get go, helping and teaching entrepreneurs how to do these 3 things well.

In fact he’s done what so many entrepreneurs do, which is to create a solution to a problem they’re having, since no one else seems to be doing it well.

Often our biggest frustrations are the best source of a new product or service idea.

Not that you’re your own ideal customer, but typically, and once you validate your assumptions, many other people often are having the same struggle or problem too, and want it solved.

Not an Overnight Success Story

For Shane, he realized early on when he was taking courses and learning as fast as he could, what it took to build an online business, that most courses he was taking sucked.

He also felt the people teaching them weren’t sharing the right information, or what they were teaching was out of date.

So he created his own online course back in 2010 about SEO which he sold 2,000 copies of and made six figures of revenue from!

But he’s quick to point out, it wasn’t an overnight success story.

This actually happened over the course of 2 years with the first launch of his course only making a few dozen sales.

What I appreciate most about Shane, is he’s one of the few male online marketers who’s not a BS artist and really tells it like it is.

That is, that the reality of building a successful business usually takes years and LOTS of trial and error before actually reaching your big lofty dreams and goals.

Problem Solving is the Best Way to Learn

Back in 2010 when he launched his course, Shane didn’t have the awesome platforms we have today that are all-in-one and let you create, sell, and host an online course without the technical headache like Podia.

Instead, he built his first course on a WordPress website that he had to heavily customise to act as his course area with added membership access.

He knew that in order for his business to thrive, he had to overcome obstacles and DO the complicated and difficult stuff.

Once he had, he was in a much better position to create his own solution to his problem in the form of, the highly successful Thrive Themes, which includes blazingly fast WordPress templates and plugins, built to get more traffic, more subscribers and more customers.

From there he’s gone on to continue to build excellent products to help online entrepreneurs thrive, and release fantastic free content as well as regular and amazing courses.

In this episode you’ll learn:

  • How to grow your business online
  • Why it’s better to be stumbling forward than to be sitting paralysed
  • Why overnight success isn’t realistic and what you should be aiming for instead
  • Shane’s 3 ingredients for a thriving online business
  • How Thrive Themes can help you build a high converting website

Podcast Resources

Learn more about Shane and all the ways he gets paid to be him.

Check out Thrive Architect, which I use on this very website and start making high converting landing pages and beautiful websites. And watch my vlog on it below:

Check out Podia – a great platform for creating online courses

Enjoying these weekly nuggets of wisdom? Become a supporter of the Untapped Show

 

​Download my Get Paid to Be YOU Audio and Bonus 9 Step Guide. You'll learn how to combine your knowledge, skills and passions into multiple income streams that amplify your purpose, impact and profit.

6 Lessons Starting a Podcast Has Taught Me

Over the years, I’ve learned so many lessons from starting a podcast.

When I started one back in 2011, I didn’t expect just how much joy it would bring me and how much value it would add to my life.

So, in honour of International Podcast Day, I wanted to share the 6 lessons starting a podcast has taught me. If you’re thinking of starting one or thinking about giving up on yours, then this episode is definitely for you.

Now, some people might say that there are too many podcasts out there and the medium is oversaturated, but guess what?

People have been saying the same exact thing since when I started my first podcast back in 2011!

There might be a ton of podcasts out there, but that shouldn’t discourage you from sharing your unique voice with people who truly need to hear what you have to say.

6 Lessons I Learned From Starting a Podcast

Starting a podcast has given me so many amazing opportunities to chat with guests who intrigue and fascinate me. It’s like having my own personal team of mentors that I get to chat with each week!

Another thing I love about podcasts is the versatility of them.

The quality of podcasts has gone through the roof within the last few years alone, and some have whole production crews and hefty budgets behind them.

This means they’re just so much better to listen to, because they’re scripted, researched and so well produced as engaging stories – almost like going back to good ol’ radio series.

Lesson 1: Podcasts are amazing for personal development and learning.

Whether you prefer having guests on your podcast to interview, or prefer offering solo episodes where you teach and share, podcasts are sure to make YOU learn and develop.

If you decide to have guests on your podcast, then you’d obviously be learning from their experiences and perspectives, which is an awesome way to keep expanding your mind.

Whereas researching topics on your own and sharing your personal experiences can also be a great way to develop and go deeper into researching these topics beforehand too.

Personally, I love both of these styles.

Lately, I’ve been loving having people come on my Untapped podcast and share their unique experiences and outlooks on topics that relate to what I try to teach everyday: how to get paid to be you.

The people that I usually invite on my show are people I find fascinating and who have something to teach both me and you.

These guests have done some incredible things and have so many gold nuggets of wisdom that I absolutely love sharing with all of you who tune in.

While my style of podcasting is more of an informal conversation, where I do a little bit of background research and then ask questions during the interview that I’m really curious about, I also think more formatted and planned out interviews can be successful, too.

Lesson 2: Podcasts make you more disciplined and consistent.

Podcasts have been the one medium that I’ve been able to be consistent with since the early days of my business.

That’s not a coincidence.

In fact, podcasts are incredibly great tools for making you become more disciplined and committed to producing content on a consistent basis.

When I first started out at podcasting, I was super inconsistent. But, knowing that my listeners were expecting a new episode each week forced me to stick to a schedule and have everything released by their deadlines.

Over the years I worked out that batching 3-5 interviews in a day or two was a way more productive method, so that I have 6-8 weeks worth of content on hand, and can plan my promotions around them too.

This also helps everyone on my team to get all of their tasks done in advance so that nothing slips through the cracks.

I’ve also been able to create an incredible SOP (Standard Operating Procedure) that is super detailed and precise so that anyone who joins my team will immediately know how to create, publish, and promote the podcast.

We have also have a Podcast template in Asana, that brings the SOP to life, where everyone on my team is assigned to their respective tasks and they can mark off once they’ve completed the next step.

If you’ve been struggling to put out content and stick to your schedule, I highly recommend using a podcast to get you back on track!

Lesson 3: Podcasts are fantastic business tools.

The fact that you have people turning up each week to listen to what you have to say is a powerful testament to how podcasts can be used to grow your business.

Podcasts build up your credibility, authority, and integrity in whatever it is you want to share or teach.

For me, I make sure my episodes focus on how to tap into your potential, get paid to be you, and design your life and work to have purpose.

My listeners can count on learning something that will help them in these areas whenever they tune in to an episode of Untapped.

And I’ve learned that when your audience feels like they can trust and learn from you, they’re more likely to become clients or customers.

It’s also more likely that people will recommend your podcasts to other people, which cultivates a truly wonderful cycle of engagement and exposure.

Lesson 4: Podcasts are great revenue-generating tools.

Along with being fantastic business tools, podcasts are also great tools for generating revenue.

With tons of sponsorships and advertisement opportunities out there nowadays, you could easily create an extra revenue stream for yourself.

Personally, I like to keep my podcasts advert free, but I have had great (and lucrative) sponsorships in the past, that I worked with who were relevant and helpful for my audience.

I never promote anything just for the sake of promoting it, and I like to think that has helped build up my credibility. I’m very choosy about what I recommend.

Aside from advertising and sponsorships, podcasts are also wonderful avenues for promoting your own products and offerings.

So, not only could you generate a revenue stream from promoting things you really love and use on a daily basis, but you could also generate a more active revenue stream by promoting your own offers to an audience you know will be interested!

Lesson 5: Podcasts create lasting friendships and bonds.

The people that I’ve met over the years on my show and other shows are unforgettable.

I may have forgotten the shows I’ve been on, or the specifics on what we talked about, but I never forget the bonds that I make with the people I’ve interviewed or been interviewed by.

I love giving people a platform to share their stories, and I know that I’ve been grateful to others who have done the same for me.

It’s really important for us as creators to support one another, and it’s a total win-win situation.

So, if you have been a guest on any of my podcasts, or if I was a guest on yours, this one is for you and I’d love to have you back on my show or come back on yours!

Also, a special shout out to Rolly, my podcast editor, who has been listening to my voice for quite some time now and always delivers fantastic final episodes. Thank you for the work that you do!

Lesson 6: Podcasts allow your voice to be heard.

Looking at the stats for my podcast, there are people listening in to my podcast from around 100 countries.

Crazy, right?

That’s the incredible power of podcasts!

They allow you to distribute your voice, your message, and your experiences all across the globe to tons of diverse communities.

That is a gift.

That is a privilege.

And, really, all I have to do is a hold a mic and start recording.

So, if you have something to say, say it.

I promise you, you’ll be surprised at how many people will want to listen.

Show the love for the UNTAPPED podcast

If you enjoyed the 6 lessons I learned from starting a podcast, then make sure to check out the full episode where I dive more into all the details of each lesson.

Also, share this post with anyone you’d think would benefit from it and send some love if you’re a fan of the Untapped show.

I’ll be sure to send some love back to you and give you a shout out on my next episode.

The Top 10 Episodes of Untapped

As a fun little bonus, here’s a list of the top episodes of Untapped. If any of them intrigue you or sound interesting, give the full episode a listen and let me know what your thoughts are after!

#10: 6 Rules to Finish What You Start

In this episode, I share the 6 rules to finishing what you start and how to apply them and also share how to write a manifesto.

#9: Why Consistency is Your Secret Weapon

In this podcast I share how my training has progressively stacked to build a better, faster, stronger than me and how you can apply that in life, the power of mind over matter to get you through the tough times and the 3 key things I’ve layered into this journey that have led to my success so far.

#8: Intentions vs Goal Setting – Which is Best To Succeed in Life?

In this episode, you’ll learn the difference between goals and intentions and how to apply intentions to your life goals.

#7: 6 Ways To Tap Into Your Human Potential

Here are a few key ways I’m going to live up to and even beyond my potential throughout the course of my life, this podcast, my vlog and as I live write a book on this very topic, that I hope you can apply to.

#6: The Simple Way to Crush Your Next 90 Days

In this episode I share with you my process for setting my quarterly goals and intentions, and making sure they are spread across the 8 categories of life I value most and why focusing across these areas gives you a more balanced approach to working towards goals and intentions that will improve your whole life, not just your money or work situation.

#5: The 30 Minute Business Plan Template

In this podcast, I literally walk you through what my next 3 months looks like for my business so you can have a crack at writing up your quarterly One Page Biz Plan.

#4: 10 Questions to Unlock Your Potential

I came across a Lifehack article and it caught my attention because it was called “10 Questions That Will Unlock Your Potential” and I thought how appropriate given the newly launched Untapped Podcast – Live up to your potential. So I took the ten questions and answered them for myself, and I’d love you to do the same because they are juicy, and they WILL help you unlock your potential.

#3: Meditation is the Key to Everything

I jumped at the chance to dive deeper into why meditation and mindfulness are transforming peoples’ lives more than ever, in this interview with Dr Elise Bialylew. She’s a coach, meditation teacher and social entrepreneur who trained as a doctor and psychiatrist.

#2: Four Steps to Self Motivation

Just how self-motivated are you? Are you prepared to take charge of your goals and achievements? Or do you set goals, knowing you won’t really work towards them, because they scare your or are too complex?

In this podcast you’ll learn the four factors necessary to build the strongest levels of self-motivation you can.

#1: How Sigrun Grew Her Business to Seven Figures in Four Years

This was such a popular interview because Sigrun is not only awesome but impressive, taking her business from five figures in her first year, by offering 1-1 coaching, and less than four years later, scaling it to hit  seven figures in revenue!

In this episode she shares how she rebuilt her business model to include group masterminds, retreats and her signature (and legendary) program SOMBA – Sigrun’s Online MBA.

Podcast Resources

What 7 years of podcasting has taught me.

Grab my FREE Get Paid to Be YOU Guide.

Checkout the number one tool EVERY online content creator should be using.

Show this podcast some love and keep it advert free here.

 

​Download my Get Paid to Be YOU Audio and Bonus 9 Step Guide. You'll learn how to combine your knowledge, skills and passions into multiple income streams that amplify your purpose, impact and profit.

The Future of Work is Learning

The Future of Work is learning – what does that mean?

If you’ve been following me for a while, you know that I’m all about staying relevant and keeping up with the ever-changing world of the way in which we work and live.

The thing is, those changes are coming at us fast and many of the trends we see happening in the future of work are already here.

Robots and AI are already being used to automate and streamline jobs, and it’s predicated by the OECD that 14-30% of jobs as we know them will not even exist in the next 5 years.

So it’s more important than ever that we figure out how to ramp up our skills, particularly our uniquely human-centered skills, to stay relevant and be irreplaceable!

The good news is around 70% of new jobs will be created, most of which we can’t even predict yet. Crazy right?

That means by continuing to learn new skills and gain more experience, we have more chance of thriving in the future of work, rather than just surviving.

On today’s episode of Untapped, I’m sharing a recording of the talk I gave at an Inspire Group, an online learning and leadership company.

The purpose of this event was to inform our clients about what’s about to head their way and what they need to start thinking about when it comes to learning solutions for the future.

It was also a great way to showcase all the trends that are coming up and how the Future of Work IS learning.

In this episode you’ll learn:

  • What the Future of Work actually is
  • How automation can and will benefit us
  • How we can collaborate effectively with the robots
  • What changes and trends have already started to happen

You can also watch a summary of what I presented on my YouTube Channel here

Resources

Read: How to Tap Into the Future of Work

Read: 11 Benefits to Learning Something New.

Learn more about Inspire Group

​Download my Get Paid to Be YOU Audio and Bonus 9 Step Guide. You'll learn how to combine your knowledge, skills and passions into multiple income streams that amplify your purpose, impact and profit.

​Download my Get Paid to Be YOU Audio and Bonus 9 Step Guide. You'll learn how to combine your knowledge, skills and passions into multiple income streams that amplify your purpose, impact and profit.

How I Reinvented Myself and Started Over

Madonna has truly mastered the art of reinvention, so when a friend told me she was coming on the Graham Norton show this weekend, I stuck around to watch her segment.

I couldn’t recall the last time I’d seen Madonna speak and was intrigued to see what she would deliver.

Naturally, she didn’t disappoint.

She walked on stage wearing an eye patch and a sexy number which had her boobs almost falling out of her corset (a wardrobe malfunction I’m sure she would not be thrilled with knowing about since she controls her image with immense care).

Madonna - queen of reinvention

Yet her star power was undeniable, and the guests on the couch alongside her were left to sit quietly as she answered Graham’s questions with mystique, cheekiness, strength and an appropriate amount of intrigue.

She has just launched a new album and is going on tour at the age of 60 years old!

This in itself is a huge testament to her longevity, creativity and ability to keep on changing with the times and reinventing herself, to not only survive in a super competitive market dominated by teenagers, but to thrive in it for over four decades.

Reinvention is a necessity to remain relevant

In the past few months, several of my friends compared me to Madonna – not because I like to sing and dance to 80s music (which I really do) or because I wear sexually enticing outfits (I don’t), but because they said I’m always reinventing myself.

I have to admit I was surprised by this as I personally couldn’t see it, and so they explained to me that I had successfully, in their eyes, morphed from corporate career girl to Tech CoFounder to blogger, to being The Suitcase Entrepreneur with relative ease over the last 10 years.

And that when I returned home to New Zealand in late 2016, I apparently made it look easy to morph into being a brand …ME here on nataliesisson.com

Yet that couldn’t be further from the truth.

In my world I’ve been through a two year long metamorphosis filled with doubt, fear, curiosity, joy and exasperation.

If you’ve listened to my podcast or read my blog post on When Too Much Change is Dangerous, you’ll know that I did a 180 degree life flip that entailed going from:

  • Constant full-time travel out of my suitcase to living in one house, with no international travel for the first three months of being back in New Zealand.
  • Being single in December to a loving full-time relationship, moving in together in my apartment for a few months, to then buying a house together, creating joint bank accounts and taking on this beautiful property – Josh’s first ever property ownership.
  • Zero responsibility to having this mortgage, getting a puppy a week after moving in and five chickens the week after.
  • Owning so little stuff to having to furnish a 369 sqm house with four bedrooms and two living rooms in just a few weeks.  (People who visit us now say how it looks like we’ve lived here for years).
  • Having a full on business period, getting it ready for my sabbatical and writing the Freedom Plan book manuscript which I finished on March 30th, to NOT working.
  • Eternal summers traveling the world to my first ever autumn (fall) and winter. And that was probably the biggest kicker – I hate being cold.

Thankfully I’m almost 2.5 years down the track and LOVING life, but it hasn’t been an easy journey and what surprised me most, was an event that happened in late October 2018.

The untold story I’ve kept ..until now.

Not long after a pretty successful book launch of the Freedom Plan (audio book coming out this month!!), I also relaunched my most successful course ever of the same name that, to date, netted me over US$500,000 in sales – which still blows my mind to this day.

Except this time, I decided to totally redesign it and upgrade it to better align with my new book and to be more focused on how to work less through systems, outsourcing and clever sales funnels.

It catered to an experienced business owner wanting more freedom – the folks I wanted to work with as I could see them experiencing burn out and overwhelm and I truly wanted to help them.

Yet in doing so, I overlooked the majority of my community I’d lovingly built up over the years, who in reality, were still wanting to build their online business, learn how to earn more money and gain financial freedom.

The launch result?

I failed in an epic way.

That hurt, a lot. I cried in the final days of launch and sat there in disbelief as literally nothing happened – at least that’s what it felt like.

It caused me to doubt everything I thought I knew and was really good at, built up over nine years of business.

I was in shock. I was numb. I felt like a fraud.

The facts didn’t help either. I’d spent too much money, hired too many people and ended up handing over most of the things I’m great at, and got stuck with managing people, logistics and operations.

Along with that, I had not listened to my intuition and how I felt energetically, and forged on regardless as I wanted to stay true to my word and launch this course I said I would – damn upholder in me!

(Check out The Four Tendencies Quiz I talk about in my book to know what I’m referring to).

When I did my launch analysis, which I do faithfully every time, it wasn’t as bad as I thought but the damage was done. My confidence was knocked and I wasn’t bouncing back like I normally do.

Can you relate?

I was desperately trying to find the lesson in the failure as a good entrepreneur will always do that, but I was taking it way too personally.

After almost a decade it felt like I’d made a rookie error and it had cost me more than just money and a bruised ego.

The truth was I wanted to quit my business.

Deep down I was quite tired of my business. I’m sure I’m not alone when I admit this. For most of my business journey I’ve loved every aspect of my business, but there’s only so long one can continue to talk about the same thing all the time, before they don’t get a little bored, stifled or jaded.

Despite continuing to learn I had gotten comfortable in my knowledge and expertise and was looking for a challenge. Most of the time I had managed to find that within and apply it to my journey and clients.

But with all the life changed I’d experienced, and the time off I had taken from my business in 2017, I had never really found my flow again and I felt like I was holding onto something that I wasn’t passionate about anymore.

Josh and I headed away on a break to sunny Gisborne that December, and had some long walks and talks on the beach to explore my options, how I was feeling and what would make me happy.

While he had utter faith in me and felt it was just a minor setback, I wasn’t so sure.

One of the options that had come up was taking on a contract to experience the things I was missing as an entrepreneur:

  • Being part of a physical team (not just virtual)
  • Not having to lead and manage everything all the time
  • Experiencing being part of someone else’s business and to learn from them
  • Have a consistent income while I bounced back
  • Getting into the city so I wasn’t so isolated out at our rural lifestyle property
  • Be energized by the city vibe and socializing and;
  • Getting some structure back in my day

We used our own Life Pilot system and a Seasonal Dreaming session – which we do each quarter, to share our hopes and dreams across the eight areas of life we value most highly and by the end of that week away I had a plan.

I’d looked at job websites, which I happen to know every great business owner will look at even when things are going well, and wasn’t impressed.

Job descriptions made me yawn and sounded so formulaic or stifling and salaries seemed on the low end compared to what I know I can make in my business – but that wasn’t the key criteria – if I was referring to my criteria in the bullet points above.

Then I saw a role of Learning Designer, that I didn’t realize existed, yet wasn’t dissimilar to what I had learned and applied in launching online courses and designing curriculum’s to educate people.

I then sent possibly the worst email to a recruitment person ever that went like this:

Dear Beth

Very keen to learn more about your freelance opportunities for learning designers.

I’ve developed many curriculum’s for online courses in my own business and am known for making the complex simple and breaking things down into bite sized content that is practical and implementable.

Natalie

Naturally she asked for more details including my CV, which I then sat on for a while until I replied again, rather nonchalantly with this response:

Hi Beth

I’ve realized I’m not going to create a CV anytime soon. I just know after 8 years of creating, building and running online courses, events and retreats that this is my sweetspot of what I do well.

My LinkedIn profile is here www.linkedin.com/in/nataliesisson/

Understand if this is not conventional for you 

Natalie

This resulted in her Googling me where everything I have ever done is publicly available to see – proof of what I’m capable of, calling me up and having a good chat.

She saw an opportunity and my potential and took a chance on me.

A week later I was having an informal coffee with the CEO even though there was no role for me and less than a week later I had a job offer and a start date in 10 days time!

As you can imagine this wasn’t quite how I anticipated it happening but I took the leap.

Strike forward almost five months and I can hand on heart say it’s been the best thing for me.

Within Constraints Exists True Freedom

My working week went from working on my business anytime to having only Monday as my One Day a Week business day and Tuesday – Friday working at Inspire Group in the city including a remote day at home.

In and around that – yes even some evenings and weekends, I did paid consulting for four gigs I’d inadvertently picked up since January after volunteering my time to help these purpose driven companies, plus working with a few coaching clients.

I was truly living in the GIG Economy and am tapping into Future of Work by doing this.

If you’re wondering, YES I was at capacity!

For the first time in a decade, after preaching freedom and time off and experiencing that in droves, I was now energized by maximizing every hour I had – plus still having time out in the evenings and weekends AND training for triathlons.

In fact I credit triathlon training for instilling confidence, focus, drive and momentum back into my personal life, along with a self belief and mindset I had been missing, that then overflowed into EVERY area of my life. It’s been remarkable.

I also used all my own tools, systems, content calendar and 1 Page Biz Plan that I teach my clients and are featured in the Freedom Plan book on MYSELF and, low and behold, they worked a treat.

I’m not going to lie commuting via train, car or bike an hour each way into town wasn’t entirely thrilling initially but I used that time to work on my business, contracts, or listen to audio books.

I genuinely enjoy my job, the team and simply being in a different environment, which has allowed me to stretch myself, learn and grow plus take on an entirely different outlook and put myself in other peoples’ shoes.

Then something magical started to happen.

I got my mojo back by returning to being ME!

A combination of fewer hours to work on my business meant I became ultra focused again and started enjoying every aspect of it.

I cut my team down to just me and my Virtual Assistant so that I could get back to more of the doing, and experience what that felt like again.

This brought back fond memories of my hustling days early on in my business and showed me all the things I had almost forgotten I knew how to do. I decided not to outsource anything for a few months and ‘get my hands dirty’ doing all the doing.

This increased my love of all the things I missed or realized I’d lost touch with and things started picking up in my business.

Revitalized energy shows in business and people pick up on it. Before long I was vlogging, podcasting and creating again and getting back to being Natalie, doing all the things I did so well when I started out in business.

I did the analysis, I looked at what had worked all those years before and what I’d stopped doing or needed to stop doing to fully realign with who I was, how I could help people and how I wanted to show up in the world.

Then in June I totally redesigned my own website home page with a brand new look and direction – even though this felt like I took three months to actually get it done.

I was so proud as this is the first website I’ve fully designed by myself. Clean, clear and to the point. Let me know in the comments what you think!

2019 Design

2018 Design

I did this by using the best and easiest WordPress theme I have ever come across, Thrive Architect.

In fact I shot this vlog Thrive Architect – Your Must Have Website Builder Tool to show why it rocks and how to use it to redesign your website.

As you can see by the live demo I give it was before I had learned how to use it fully and well before I’d finished the homepage design – but you’ll appreciate it.

The messaging was clear as I’d been working/ procrastinating on it for months after many conversations with friends, peers and clients, and through a lot of internal introspection.

I listened to my own advice I hammer home to clients all the time:

1. Niche down

2. Keep it simple

I have a tendency to want to offer the world and help people on all fronts and this time I looked back to what I have consistently been doing ALL throughout my career and business – seeing your potential and helping you to monetize it by getting paid to be YOU!

While recording my Freedom Plan audiobook I had two major realizations:

  1. This book is full of gold nuggets that are damn useful (remember my previous knock to my confidence around the book launch time in October 2018…yeah it had the knock on effect that my book wasn’t good enough either).
  2. It would work really well to also pull out Chapter 6 on How to Monetise You and turn it into a teaser episode on my podcast, as well as to repurpose it into a standalone audio.

I then went ahead and created my first new freebie (gift you give in return for a person’s email address and trust – AKA optin) in ages – and I’m damn proud of it.

It’s this audio I created accompanied by my brand new amazing step by step guide.

 

​Download my Get Paid to Be YOU Audio and Bonus 9 Step Guide. You'll learn how to combine your knowledge, skills and passions into multiple income streams that amplify your purpose, impact and profit.

​Download my Get Paid to Be YOU Audio and Bonus 9 Step Guide. You'll learn how to combine your knowledge, skills and passions into multiple income streams that amplify your purpose, impact and profit.

I emailed my community, some of which have been following my work since the beginning to share it with them and the response was awesome.

More importantly close friends and peers personally messaged me to say this was completely me and so on point and that I had truly found my sweetspot – the intersection between what you’re good or great at, what you love doing and what people will pay you for and that aligns with your purpose.

Ironic really given this is what I’ve been teaching in courses, my book, podcasts and interviews since…oh you know 2013!

From this I have gotten so much clarity on exactly how I want to help YOU get paid to be YOU and thrive in the future of work.

In fact, I tested my theory around this with a mini launch in June which went amazingly well and helped me appreciate that I was back on track, doing what I do best and how my mission was to help others turn their skills, knowledge and passions into multiple revenue streams.

You’ll see this rolling out in the coming weeks and months, and I hope you’ll like what you see and get to experience it as a result.

But first, let’s recap on the method I used to reinvent myself. Even if you can’t see the method in my madness, it’s all there:

The ‘Natalie Sisson’ Reinvention Method 

  • Get super honest with yourself when you feel you’re not aligning with your intuition or your energy.
  • Throw in an epic failure or an event that makes you stop, reflect and take action – if you really want to create change!
  • Reflect back on all the things you know you love, are great at and have been paid well for in the past and compare them to where you’re at now.
  • Assess the situation and look at what you need to STOP doing and START doing. This may mean taking on a side hustle, starting a new business, taking on a few gigs that help you upskill and challenge you.
  • Talk to good friends, peers and mentors to get an outside perspective too.
  • Take definitive steps to be the architect of your own life and design it around what you really want out of life.

I hope there have been some key takeaways in here that you can learn from and apply to your own situation.

Never give up.

Always keep learning.

Trust your gut.

Listen to those who love and know you well.

Embrace the lessons failure teaches you.

Then pick yourself up and reinvent yourself!