Tag: thrive architect

5 Ways to Spot Burn Out Before it Bites You in the Ass

Burn out.  It’s the unsung hero of many an entrepreneur’s downfall….and that ain’t a good thing!

Burn out is the secret enemy, that emerges when our need and desire to ‘do it all’ or ‘be perfect’ is taking center stage.

Burn out is something that entrepreneurs in particular need to start paying more attention to, otherwise it will literally come up and bite you in the ass.

What makes entrepreneurs burn out?

In a Harvard Business Review What Makes Entrepreneurs Burn Out article that had researched over 300 entrepreneurs they found the following:

The obsessively passionate entrepreneurs reported feeling that work was more emotionally draining and that working all day required a great deal of effort. They indicated feeling frustrated by their work and even that it was breaking them down. For some entrepreneurs, their burnout caused a constant state of anxiety and stress. We also found that among entrepreneurs with obsessive passion, those with a fixed mindset were even more prone to burnout.

If you found yourself nodding your head at any of those symptoms, or if that resonated with you, please read on and listen into this podcast episode!

My experience of burn out

I first experienced what burnout felt like on my 2013 Suitcase Entrepreneur Book Tour through the US and Canada.

I had been obsessing about this book and its launch for months. I had been doing endless marketing, PR, interviews and community building around it.

I was riding high on all the goodwill and attention because, deep down, I really wanted this book to impact a LOT of people.

It all worked – it became a No #1 Bestseller on Amazon in three categories and to date has sold over 30,000 copies and thousands of audio books.

But, it worked at the detriment of my health in the form of experiencing burnout and having two friends catching it, before it took me down.

Elise and Karley, my dear friends in Vancouver (in the photo below), who helped me on my grand finale book event, realized I was running on empty and simply not slowing down.

They forced me to leave my devices behind, disconnect, and come and join them in the park to eat fish and chips and simply sit and watch the sunset.

That was my saving grace and sparked my road to recovery, I kid you not!

So was my dear friend Cathy Goddard who let me stay in her apartment so I could hide away, do my work but also, finally, rest up.

Strike forward 6 years and I found myself unexpectedly (although had I read the signs it would have been no surprise) feeling burned out.

What does that feel like, you may ask?

Not fun, not fun at all.

You are so lethargic you can’t do anything. Everything takes effort. It hurts to think. You overreact to the smallest things. You’re emotional. You really are good for nothing.

What it requires?

Rest, sleep, more rest and zero responsibility. In fact there are many things you can do to avoid and overcome burn out and ensure that you look after YOU – the most important thing in your world.

In this episode you’ll learn:

  • 5 ways to spot that you’re heading for burnout
  • How the body and mind responds to stress
  • 6 key ways to recover from burnout and heal yourself

Podcast Resources

The Insights Timer Course I refer to: Protect Your Body From Daily Stress – Linda Hall

Kathryn Curzon – my wonderful friend who kindly shared her tips for dealing with burnout

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Three Ingredients to a Thriving Online Business

What’s the best way to build a thriving online business?

According to Shane Melaugh, CEO and co-founder of Thrive Themes, there are three key ingredients.

At first glance, they seem deceptively simple, and in many ways they are.

  1. You need to have a great offer
  2. You need traffic to your website
  3. You need a website that converts

Yet actually focusing on them and implementing them is where most entrepreneurs fall down.

This has been something Shane has tapped into from the get go, helping and teaching entrepreneurs how to do these 3 things well.

In fact he’s done what so many entrepreneurs do, which is to create a solution to a problem they’re having, since no one else seems to be doing it well.

Often our biggest frustrations are the best source of a new product or service idea.

Not that you’re your own ideal customer, but typically, and once you validate your assumptions, many other people often are having the same struggle or problem too, and want it solved.

Not an Overnight Success Story

For Shane, he realized early on when he was taking courses and learning as fast as he could, what it took to build an online business, that most courses he was taking sucked.

He also felt the people teaching them weren’t sharing the right information, or what they were teaching was out of date.

So he created his own online course back in 2010 about SEO which he sold 2,000 copies of and made six figures of revenue from!

But he’s quick to point out, it wasn’t an overnight success story.

This actually happened over the course of 2 years with the first launch of his course only making a few dozen sales.

What I appreciate most about Shane, is he’s one of the few male online marketers who’s not a BS artist and really tells it like it is.

That is, that the reality of building a successful business usually takes years and LOTS of trial and error before actually reaching your big lofty dreams and goals.

Problem Solving is the Best Way to Learn

Back in 2010 when he launched his course, Shane didn’t have the awesome platforms we have today that are all-in-one and let you create, sell, and host an online course without the technical headache like Podia.

Instead, he built his first course on a WordPress website that he had to heavily customise to act as his course area with added membership access.

He knew that in order for his business to thrive, he had to overcome obstacles and DO the complicated and difficult stuff.

Once he had, he was in a much better position to create his own solution to his problem in the form of, the highly successful Thrive Themes, which includes blazingly fast WordPress templates and plugins, built to get more traffic, more subscribers and more customers.

From there he’s gone on to continue to build excellent products to help online entrepreneurs thrive, and release fantastic free content as well as regular and amazing courses.

In this episode you’ll learn:

  • How to grow your business online
  • Why it’s better to be stumbling forward than to be sitting paralysed
  • Why overnight success isn’t realistic and what you should be aiming for instead
  • Shane’s 3 ingredients for a thriving online business
  • How Thrive Themes can help you build a high converting website

Podcast Resources

Learn more about Shane and all the ways he gets paid to be him.

Check out Thrive Architect, which I use on this very website and start making high converting landing pages and beautiful websites. And watch my vlog on it below:

Check out Podia – a great platform for creating online courses

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Thrive Architect – Your Must Have Website Builder Tool

As you grow your online business to its full potential glory, the need to have a kickass website to showcase your service or products is a must. That’s where Thrive Architect comes to the rescue and it’s amazing – watch my review to hear and see why!

I’ve had a bazillion websites (well like 12) since starting my online business back in 2009.  The first one was totally bootstrapped when I paid a friend $100 to create a decent design – and she did amazing well.

Each year of business I’ve upgraded my website design and paid talented designers and developers to transform them to suit the stage I’m at.

The more my business grew the more I could invest in a great website – because let’s face it, until social media came along, websites were THE key to growing your email list and selling your products and services.

These days I feel that’s less true. An email list still reigns supreme but you can get away with using social media sites to gain attention and awareness. The thing is you don’t OWN them and they can take it all away from you in hot second.

So, having your own platform, even a one page landing page that clearly says:

  • Who you serve and why
  • What you do
  • How you help and;
  • What’s your unfair advantage – as in why they should trust and choose you

..is a necessity.

Yet not everyone can code, and even using platforms like WordPress (the gold standard in blogs and websites) does require a good level of tech skills to fully utilize the platform.

What’s more there are so many WordPress themes to choose from, that can get waste way too much time scrolling through them and never actually launching your website!

If the thought of building a WordPress website seems like an intimidating thing to do, then I’m going to show the ONE website builder to make a gorgeous website, in minutes that’s super affordable and easy to use.

Welcome to Thrive Architect.

This powerful drag and drop website builder has been my go-to web tool when it comes to developing my own websites.

It has saved me tons of time and money and saved my sanity on many occasions. It’s put the power back in my hands to do unlimited updates, rebrands and instant edits to my website whenever I feel like it, rather than waiting around for someone to do this and paying more money for every change I want.

That’s why I want to scream to the world and share this wonderful platform to you in the hopes that you’ll invest the $19 per month to have access to it and all the amazing templates that you can instantly launch on your website to look like an absolute pro!

In short, Thrive Architect will help you build your business website with the look, features, and functionality that you’ve wanted to have, minus the headache!

Key Features of Thrive Architect You Will Love

Easy to Build Conversion-Focused Landing Page Templates

Thrive Architect lets you create landing pages that can be optimized for lead generation and way better conversions. You can simply select from its pre-built landing page templates to present offers, promote your products, collect emails, host a live webinar – you name it, Thrive Architect has it!

Simple And Clean One-Page Website

If you don’t a full feature website, Thrive Architect has a simple one-page site template you can install in a few seconds that has all the key information you’d need to sum up your business and offerings in a page.

Pre-Built Conversion Elements

Aside from its landing templates, Thrive Architect also comes with a set pre-built conversion elements such as customizable buttons, testimonials, countdown timers, and lead generation forms. This is gold as previously you had to install or buy plugins or use other tools to get access to these features. Thrive Architect integrates with the major email providers too so you can easily and automatically capture new  and grow your mailing list.

Advanced Creative Features (for non techs)

The Thrive Architect WordPress page builder and visual editor has advanced features that lets you instantly make your landing pages and website more attractive. For example you can create poster-and-magazine-style text layouts by accessing over 700 custom fonts, combine attention-grabbing texts and images, overlay background images and add in gradient overlays so your titles and text can be easily read.

Fully Mobile Responsive 

My favourite feature from Thrive Architect is the ability to test how your page will look on a desktop, tablet or mobile while you’re editing. It’s also fully mobile responsive so everything always looks hot on mobile phones and tablets, which is damn important given we spend so much time on these devices.

Also Thrive Architect lets you hide certain content blocks or elements from either mobile or tablets which is great if you want a full featured website but for mobile you don’t need the fancy features.

I swear this has changed my life and my ability to create gorgeous, responsive and high converting landing pages and websites fast and affordably. I can’t wait to see what you think of it.

Check out Thrive Architect here.

If you want to know my favourite tools of all time head to nataliesisson.com/tools for a free download of my Definitive Toolkit.